Joe Doucet

Joe Doucet is the founder and creative director of Joe Doucet Studio, a New York and London-based firm that works across a spectrum of categories, including graphic, product, furniture, environment, packaging and technology. Doucet, a 1999 graduate of the Art Center College of Design, believes that “everything communicates.” His work hybridizes function and visual appeal while conveying layers of meaning and message.

He has exhibited at the London Design Museum and the Biennale International Design in Sainte-Etienne. Awards include a 2013 Cooper-Hewitt National Design Award Nomination, a 2010 World Technology Award for Design, and Good Design Awards in 2012 and 2008. Doucet was named the first ever AvantGuardian for Design in 2009 by Surface Magazine. He currently holds more than fifty patents. Learn more at

  • Minim Cards

Joe Doucet

Minim Cards

Regular price

Minim is a deck of regulation playing cards that considers how much design you can take away while still maintaining a playable deck. Simple geometric symbols are reductive versions of hearts, clubs, diamonds and spades. While it is necessary to mark the backs of regulation cards, we’ve done so with minimal diagonal lines instead of the typical ornamental graphics.